W. Blake Gray, Palate Press' first columnist, started off with a great article: Ten Things I Learned in the Wine Business. Head over to read about:
- Old wines are more unattractive to wine shops than old people.
- Publications like this love unusual varieties. Consumers do not.
- Most people don’t care about wine-food pairing.
- Wine writers like to explore lesser-known regions. Consumers do not.
- Wine writers hate Robert Parker for a reason—he’s influential and they’re not.
- Nobody cares about gold medals.
- Gatekeepers are king.
- Very little of the wine’s retail cost goes to the winery.
- Winery economics are screwed up because many people don’t think about wine as a business.
- While wine is a business, it is almost as cool as you think it is.
Have a great weekend all!
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