The Grand Canyon. The pyramids in Egypt. The banks of the Seine in Paris. They have all been recognized by UNESCO as World Heritage Sites. Aubert de Villaine, of Domaine de la Romanée-Conti, wants Romanée-Conti to join them. The New York Times recently shared a video with an overview of de Villaine's thoughts on the importance of terroir and saving it for the next generation. Though not a short video, it's worth the nearly 5 minutes to watch.